Meet our Leadership
Our team is passionate about helping clients grow and thrive. We each bring a unique set of perspectives, skills, relational networks and industry experiences that make us perfectly designed to help teams rethink their strategy and drive change. We also love life and relationships and enjoy bringing fun into the work we do. We look forward to meeting you and hope to guide your team to strategic clarity and lasting results!
Joshua Yarbrough
President
Joshua is our chief strategist and fun-maker. He loves empowering people and has 20 years experience helping teams discover new paths to success and reaching their potential. His wife and four children live in Plano, TX where they love hosting friends and clients to enjoy good food, drinks and conversations.
Joshua’s top three values are…
Faith
Action
Adventure
Casey See
Chief Marketing Officer
Casey loves building and growing brands and has deep experience driving sales and customer demand. Casey is also an avid cyclist, recently completing the infamous Leadville race in the Colorado mountains. He currently lives in Franklin, TN with his wife and three children.
Casey’s top three values are…
Truth
Creativity
Discipline
Michael Shields
Chief Operating Officer
Michael loves helping teams take action and make change happen. He brings energy, accountability, process and tools that drives execution. He loves to run and play ball and could listen to podcasts and drink coffee all day. Michael lives in Arlington, TX with his wife and two children.
Michael’s top three values are…
Wisdom
Focus
Growth
Our Mission
We partner with our clients to drive transformation and lasting results. As transformative partners we help clients design a winning strategy and work alongside them over time to execute effectively. The unique way we work with clients dramatically increases their clarity of vision and strategy, while improving their overall operational performance.
Our Philosophy
We believe that strategy is not an event, but a transformative journey that moves us toward greater degrees of impact, growth, profitability and health over time. Strategic planning meetings and events are important and we utilize them very effectively. We also understand that these meetings and events are simply tools in a larger process and way of leading. Our strategic operating process, guidance, tools and accountability helps clients achieve strategic advantage and continual, sustainable growth.
Our Values
Our values shape our culture and impact the way we engage with clients. These values represent our deep convictions and are the foundation on which our team and service are built.
Optimism
We are contagious optimists at heart and believe in the potential of every client to create change that matters for their people and customers.
Relationships
We create value together through enjoyable, authentic connections. Authentic and fruitful relationships are the foundation on which our team and company are built.
Diversity
We believe diversity of thought, expertise, experience, and background is crucial to creating an environment in which creative tensions exist and new ideas emerge. We are committed to building a diverse team and fostering diverse perspectives.
Empowerment
People are the greatest asset for any organization. Therefore, our approach to leadership promotes human thriving and growth. We are committed to investing in people to drive transformation, health, and performance.
Impact
We are committed to making a positive impact in our world both through our clients and strategic partnerships. We will be generous toward one another, our community and our client relationships.
Curiosity
We are curious and passionate learners. We take a serious interest in our clients and anything we believe will benefit their business. We transform our experiences and insights into tools and methodologies that will help our clients innovate and gain competitive advantage.